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Welcome to the world of CAIA Cosmetics

CAIA Cosmetics is the fastest-growing beauty brand in Northern Europe and is headquartered in Stockholm, Sweden. CAIA was founded in 2018 by Bianca Ingrosso, one of the Nordics’ best-loved public figures, together with her manager, Vanessa Lindblad, and beauty industry veterans Jesper Matsch and Mikael Snabb. The founders identified a gap in the market for products with uncompromised results at accessible prices.

Our Mission

Inspiring women to bring out their inner superstar.

CAIA has built a deep connection with its community through entertainment, engagement and relatability.
Together, they unlock everyone’s inner CAIA with high quality and accessible colour cosmetics

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Our Philosophy

We believe beauty products should be of top quality at accessible prices. The products should be easy for everyone to use and suit most skin types and skin tones. We offer top quality formulations based on carefully selected ingredients. We also have a long list of ingredients we avoid. All products are produced by the biggest well renowned factories in France, Italy and Korea. Our skincare has been developed together with toxicologists, dermatologists and biologists.

We always strive to offer the best of the best in beauty. When you enter our universe you don’t only get top quality beauty products - you also receive a piece of our heart and souls.

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About CAIA Cosmetics


Founded in 2018
Co-workers 30
Turnover N/A